Instagram users are filling out this template with four of their favorite albums, posting the meme on their story and tagging. The meme is a photo of clinton from the 1990s, sitting on the floor holding one record with three others on the floor around him. Learn how to create your own bill clinton album challenge meme using a template and free online editor. Thanks to the rise of the bill clinton album challenge on instagram, memes of the my life author holding various vinyl records have spread around social media. Why is that meme so popular now?